The Apprenticeship™

The Art of Coaching Apprenticeship™ is a HIGHLY interactive 2-day event focused on social skill development in today’s coaches and leaders. The first true resource of its kind that goes beyond “what to coach” and instead focuses on “HOW to coach.”

What Sets The Apprenticeship™ Apart?

The first events of their kind in the world of coaching, and the only true social skills based workshop that focuses on “HOW” to coach, manage and lead more effectively from a social science perspective.

The Apprenticeship™ is not some new “certification” which promises you will become an expert in two days by learning about a niche tool, toy or piece of technology. Instead, they peer to peer, interaction based experience where you have the opportunity to connect with fellow coaches and leaders from around the world who are mutually invested in their quest for continual improvement by getting out of their comfort zone and learning how to more effectively communicate with others.

Each day features individualized social skill-based evaluations, assessments and video breakdowns which allow you to pinpoint the exact areas where you can improve in from from a communication, buy-in, and conflict resolution standpoint.

Great leaders set themselves apart through world-class communication and the ability to adapt. These two traits are what The Apprenticeship™ is all about!


About Brett

Brett Bartholomew is a keynote speaker, performance coach & consultant, best-selling author, and Founder of the performance coaching and consulting company, The Bridge Human Performance®. His experience includes working with athletes both in the team environment and private sector along with members of the United States Special Forces and members of Fortune 500 companies.

Brett is also a self-published, best-selling, author of Conscious Coaching: The Art & Science of Building Buy-in. This book ranked the charts as:


Taken together, Brett has coached a diverse range of athletes from across 23 sports worldwide, at levels ranging from youth athletes to Olympians. He’s supported numerous Super Bowl and World Series Champions, along with several professional fighters in both professional boxing as well as the UFC.

Trusted By


  • 2-Day Experience
  • Features a Unique Combination of Lectures, Case Studies, Breakout Sessions, Small Group Work & Assessments
  • Intimate Setting of 30 People or Less Per Event

True leaders crave guidance, not gimmicks! While others may claim to be able to solve all of your problems in some “magical” overpriced weekend seminar, The Apprenticeship™ is focused upon helping you become more a more adaptable communicator over the long-term through improving your ability to adapt to the social realities within your world, and the varying motivations of the indivuals within.

Our facilitators are not gurus, they are guides. Coaches and leaders who, like you, are relentlessly focused upon improving the way they lead and influence others.

The core creed of The Apprenticeship™ experience is that none of us are as good as we think we are. Becoming a more effective coach takes a combination of skin-in-the game, deep reflection and strategic interventions that are all focused upon how we can enhance our ability to understand and interact with others.

The Apprenticeship™ is about the role that communication, human behavior, and social psychology play in the complex world of helping others. It is only through this improved understanding of the interconnectedness between elements of “the art” and “the science” of how to coach, that coaches themselves transform into something bigger than themselves

To improve in this capacity is the responsibility of every leader. To leave no stone unturned by continually taking a beginner’s view, and submitting to being held accountable to doing it for the entirety of their careers.

“No skill will separate a coach, or any other professional, more so than the ability to communicate more effectively.” – Brett Bartholomew

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